The LED packaging industry stronger stronger brand effect

In recent years, with the rapid expansion of packaging companies and their production capacity in mainland China, the global market share of the packaging industry in China has steadily increased. China has now become a global LED packaging country, accounting for 70% of global packaging production. However, the existing 1000 packaging companies in China still linger in the low-end market. There are a large number of companies with small scales and fierce market competition. However, there are many similar products, especially the lack of large companies that can compete with international giants.

In terms of Taiwan, there are more than a dozen listed companies in Taiwan, and the average annual sales are about 1 billion yuan. However, the current size of LED packaging companies in mainland China is generally not large enough, and the average annual sales are mostly tens of millions. In terms of scale, the average sales revenue of the packaging companies in the first camp is only around 1-2 billion yuan, which is far behind the billion-dollar leader of listed packaging companies in Taiwan. Especially in 2011, with the LED LCD TV and indoor lighting market really starting on a large scale, China will become the world's largest application market. However, in terms of the backlight market, according to the reporter's understanding, the current is except Ruifeng from Shenzhen. Optoelectronics has formed a strategic alliance with Konka to squeeze into the LED TV supply chain. It has not yet been heard that other packaging companies in the mainland have entered the backlight market. An insider pointed out that because the technical performances such as chroma, brightness and power are not up to standard, the backlight LED products of domestic packaging companies are rarely used by color TV companies, and the market share is basically occupied by South Korean Samsung and Taiwan Everlight.

According to industry analysts, if LED packaging companies in China want to achieve rapid and efficient development, and strive to grow into world-class packaging companies, it is difficult for them to effectively realize the accumulation of their own, but also to rely on the power of capital to quickly expand the scale and channels. Some domestic packaging companies use their growing capital strength, and the future packaging industry will develop toward the “stronger stronger” trend. Large-scale enterprises with China Capable Starlight, Lehman Optronics, etc., which have the capacity scale and patented technology advantages, are expected to adopt resource integration. Become a leader and flagship company. Especially from the perspective of industry, the importance of the encapsulation phase is not weaker than that of the chip. If the mainland packaging companies can grow rapidly and cooperate with each other, they will occupy more market opportunities in the future development.

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