Transparent display market is expected to grow rapidly in 2012

According to the recently released Transparent Display Technology and Market Forecast report from display bank Displaybank, the transparent display market is expected to grow rapidly after its first launch in 2012 and is expected to reach 87.2 billion U.S. dollars by 2025. Market size.

"Transparent Display" means that the display itself has a certain degree of penetrability, and the background behind the panel can be clearly displayed. Sarah Han, a senior analyst at Displaybank, emphasized that “transparent displays are suitable for applications such as building windows, automotive windows and shop windows. In addition to the original transparent display function, they also have potential for future development as information displays. Market attention."

Because transparent displays can achieve superior quality for design and functionality, they are expected to replace many of the current display markets. It is expected that after the emergence of transparent displays, areas that cannot penetrate the existing display market, such as buildings, advertising, and public use, will be able to generate a wide range of new applications, and will further drive the entire display market to grow substantially.

Andy Yu, vice president of Displaybank, pointed out that TFT-LCD, which is currently used as a mainstream display, has a low light transmittance (about 6%) due to the use of multilayer optical films and TFT light-emitting traces, and LCDs used for backlighting are not self-illuminating. These factors make LCDs have limitations and room for improvement when transitioning to next-generation displays. The organic self-emissive layer of the OLED display is transparent, the thickness of the cathode layer can be made thinner, and the electrodes on both sides can be made transparent to realize a transparent display. As technology continues to develop, LCDs and OLEDs will continue to improve technological barriers, and DisplayBank expects these display technologies to strengthen its position in transparent displays.

Displaybank expects that transparent displays will be available for the first time in 2012. By continuously replacing the existing display market and developing new markets, the market size of transparent displays will reach 1.17 billion units in 2025, with an output value of approximately USD 87.2 billion.

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