Changyun Optoelectronics Fan Ningning: Price and quality hinder the popularization of LED lighting

In recent years, the Quality Supervision Bureau, the General Administration of Inspection and Quarantine, and the Bureau of Industry and Commerce have conducted spot checks on LED lighting products, energy-saving lamps, road lighting, fire emergency lighting and electric light sources throughout the country. It was found that the pass rate of LED lighting products was only 51%, and the inferior quality was worrying.

Fan Ningning, President of Shenzhen Changyuntong Optoelectronics Technology Co., Ltd.

Fan Ningning, president of Changyuntong Express, said: "This phenomenon is true. Some companies use imitation products or poor materials for low-cost dumping, which can reduce costs. However, this will definitely affect their own credibility and will also Bring adverse effects to the LED lighting industry. This requires the joint maintenance of the entire LED industry enterprises, and the government must strengthen supervision. "

In addition to quality issues, the biggest obstacle to LED lighting is price. "Compared with traditional lighting, the market share of LED lighting products is only 5%." Fan Ningning told reporters that the bottleneck is that prices are still high. The development of LED in the mainland is relatively short. Only a few years, the rapid decline does not conform to the law of development. At present, for a good enterprise, the cost of a 5-watt bulb is 2 US dollars, which is about 15 yuan, but most of them are around 20 yuan. There is still a 30% drop in domestic LED lights. From 2013 to 2014, it is basically no problem to achieve popularity.

LED lighting is composed of core parts such as light source and driver. It is reported that at present, Long Express is involved from packaging to driving to lighting, and there are tens of thousands of shipments per month. Because the LED driver IC is independently developed, the quality of the driving power is very stable, the process factors and the photoelectric conversion efficiency are very high, therefore, the LED lamps of Changyuntong have advantages in price. At present, the 5W bulb lamp of Long Express can be sold for about 18 yuan, which is much cheaper than other 25-26 yuan. International big brands sell for 6 dollars, and they sell for 10 dollars in supermarkets.

According to Fan Ningning, the price reduction of the bulb lamp is inevitable within two years, but it must comply with the law of market development. The price reduction caused by the increase in market demand and technological progress is more rational. The price reduction caused by vicious competition and the premise of sacrificing product quality Price cuts are unhealthy. According to reporters, in 2013-2014, driven by market demand and government policies, prices fell to a level acceptable to the general public. At the same time, in this round of reshuffle of the fittest, the fake and inferior products will be cleared out, and the low-cost and high-quality LED products will gradually go to the public.

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